DOHA: Ooredoo has once again been named the Official Telecommunications Partner of the Emir Cup, as the company continues to promote sports across Qatar.

As the main telecommunications partner for the Emir Cup, Ooredoo is hoping to build excitement for the contest by organising a fun footballing activity from 11-19 May in Landmark mall.

The activity, which will include a football obstacle course, promotes athleticism as well as community spirit. Each competitor who completes the course without hitting an obstacle will win a prize.

Manar Khalifa Al Muraikhi, Director Community & Public Relations, Ooredoo, said: “The Emir Cup is one of the most exciting events of the year and we’re delighted to once again support the event. This year, we hope to encourage as many people as possible to attend the matches, cheer on their favourite team, and begin a love of sport.”

To help build excitement for the finals of the Emir Cup amongst its employees, Ooredoo has also hosted the Emir Cup trophy at its HQ1 and HQ2 offices in Doha, as the nationwide Cup tour of the main sponsors and partners of the tournament continues.

Organised by the Qatar Football Association (QFA), the Emir Cup is Qatar’s most popular annual football tournament and will run until 19 May, with the winners guaranteed a place in the 2018 AFC Champions League, and awarded with the 2017 Emir Cup trophy.

This is the latest in a long line of agreements between Ooredoo and the QFA. Last year, Ooredoo signed a three-year partnership agreement with Qatar Football Association (QFA) to support the QFA’s top events; the Emir Cup and University League, as well as the Qatar National ‘A’ Team and Qatar National Olympic Team.