DOHA: On Wednesday, the Qatar Football Association (QFA) and Msheireb Real Estate Company announced their cooperation to hold various events to express support for the Qatar national team at the “Company House” in Msheireb, the heart of Doha.

It will be sponsored by “Qatar Shell” on the occasion of the participation of the Qatar national team in the 2022 FIFA World Cup.

It is worth noting that the pioneers of the Company House trace their origins back to the Qatari city of Dukhan, which is the city that witnessed the first launch of football in the State of Qatar, which confirms the symbolism of the events celebrating Qatar’s national team, its football history and achievements.

In addition, the events and activities will also highlight the heritage district as an important tourist destination in the heart of Doha and a noteworthy centre for introducing Qatari culture and history to all World Cup fans.

Khaled Mubarak Al-Kuwari, Director of Marketing and Communications Department at QFA, expressed happiness over the first cooperation with Msheireb Real Estate Company.

Al-Kuwari said: “Msheireb’s activities are part of the marketing and media plan that the company will carry out to celebrate our national team’s participation in the 2022 World Cup and to complement what the company has done in the past. There will be many distinguished events and activities which will be announced soon.”

On the other hand, Hafez Ali, Director of Marketing and Communications at Msheireb Properties, confirmed: “The fans of our national team are on a date with distinguished events in cooperation with the Qatar Football Association and Qatar Shell after we had many negotiations and fruitful meetings to agree to this formula between the two parties. We are happy with this cooperation, which is the first of its kind. We aspire to continue this cooperation with the Qatar Football Association, in appreciation of their marketing in all the tournaments in which our national team participates, whether inside or outside Qatar.”